Knight > A Student Government Association of a university wanted to promote both their association and their university mascot, called "Knightro". They chose to crate a stress reliever in their mascots shape and place their S.G.A. logo on the back of the item.

Blood Platelet > A pharmaceutical company wanted to promote one of their drugs that helps that blood to clot. The promotional solution that they decided on was to make a stress reliever that would look like a blood platelet. This item was used as a tradeshow give-away.

Mini Dock > A manufacturer of a portable docking station (a part that facilitates easy transfer of data from one computer to another) for laptop computers needed a promotional product that could be used for two different promotional purposes. One was that it needed to able to be used as a tradeshow giveaway. The other promotional need to be filled was for the item to be able to be given out to sales representatives and be an incentive for them to promote this particular laptop docking station. The solution that was chosen was to make a replica of the computer part as a stress reliever.

3 People Stress Reliever> A pharmaceutical company wanted to promote a new drug used for re-integrating schizophrenic patients back into society. A salesperson presented an idea to create a stress reliever shape that showed a doctor and nurse on each side of the patient, the patient extended out from the surface and had the drug name on the back of the shape. The underlying theme of the item was the re-integration of the patient back into society through the help of a doctor, nurse and the particular drug – this idea won a PPAI Silver Pyramid Award for 1997. The item was sent psychiatrists worldwide with the purpose of promoting the use of the re-integration drug with their schizophrenic patients.

Motorola Pager > A nationwide distributor of pagers wanted to promote a new model. The idea that they decided on was to make an exact replica of the new product as a stress reliever and use it as a giveaway to generate excitement and interest among their extensive client base.

Worker Man > A South American worker/construction company wanted a promotional item that would both fit their company worker slogan and be used as a giveaway to thank their customers for choosing their company. They also wanted it to be used as a giveaway to young people and be a promotional incentive to come work for their company. The promotional solution that they chose was making a stress reliever in the shape of a young man that had overalls and a pleated shirt, which made him look like a worker.

Honda Acura & Accord > Honda’s finance department needed a promotional item that could be given to finance managers to encourage them to suggest to potential car buyers to lease the vehicle. Honda decided to create replicas of their ’98 Acura and Accord models thinking that not only would it succeed in increasing the number of car leases, but also would generate excitement over their new cars.

Cotton Ball with Worm > A pedigree seed company wanted to market a pesticide designed for controlling worms in cotton crops. The solution they decided on was to create a stress reliever in the shape of a cotton ball with a large worm wrapping halfway around the piece of cotton. This item was used as a direct mail piece. The piece has been nominated as the Best Promotional Item for 1997 in the agriculture Industry.

Cell Stress Reliever > A pharmaceutical company has a new injectable drug being introduced and was looking for some way to promote it. This drug was for people whose immune system had been compromised, such as AIDS patients, and to help re-establish it. The promotional idea that they decided on was to make a stress reliever that looked like the drug on the molecular level. Their intended use of the item was a giveaway at a medical convention. But when they received the product they were so pleased with it that they decided to also use item as a direct mail piece to be sent to doctors who could potentially use the medicine for their patients.